Wednesday, February 9, 2011

finger licking

I chose the commercial about Doritos because I laughed a lot when I first saw it. Now that I look back and watch it’s really not that funny to me, but I do think that Doritos commercials have the best sense of humor. I know there are so many Doritos ads but I chose the one called “Finger Licking” because it’s half gross and half intelligent. I believe the audience is everyone who loves Doritos and can’t get enough of them. The whole commercial is basically selling the idea that the chips are so good it takes you licking every crumb and bit of cheese off your hands and even someone else’s. I personally love Doritos so I understand why the guy in the video is licking some other guys finger and then ripping off some other guys pants to get the last of it. I mean I would never go to that extreme, but I understand why they would choose to do something like that to get there point across to the viewers. I would personally love to meet the director of these commercials because I am sure he or she has some wicked personality I would love to surround myself with. I think that directors think the more out there and off the chart there ad is the more chance they have that people are going to remember them and the product. I mean if I were a director I would totally be selling this crazy product and go to extremes to have sweet advertisement. 

1 comment:

  1. I'd like you to think a bit more specifically about your audience...Who would think this piece was funny? Who wouldn't? How did the author of the commercial consider his audience? How did he use humor successfully? Why was it funny?

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